social media Archives

Influencer Culture & The Toxic Female Frenemy

September 24, 2021 No Comments

I’ve worked in marketing for longer than I’d like to admit (Alexa, play ‘Forever Young) and as a social media user to boot, I find myself fascinated by the role the influencer community plays in shaping consumer decisions. What was once a stream of wide-eyed youths posting their shopping hauls on YouTube is now big […]

Empowerment, Feminism

Pay no attention to the man behind the curtain

June 28, 2021 No Comments

The purpose of this image is to highlight that the patriarchy is like the wonderful wizard

The Wizard of Oz should be studied as a cautionary tale against the patriarchy. The entire journey is centered around Dorothy travelling down the yellow brick road to find her saviour, the wonderful wizard, who will be able to use his great powers to send her home. Except, when she gets there, we learn that […]